Powerful Marketing

Is the result of becoming knowledgeable about our clients' businesses and matching talent to their objectives.

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About Us

Wiegand Associates is based in La Grange Park, Illinois.
Most of our work is with local businesses and non-profits.
But technology allows us to keep our reach wide and our overhead low.

Ann Wiegand-Kamal Founder & CEO

After many years of working for advertising agencies, famous and small, I came to the realization that I could produce the same excellent services and same effective materials, using many of the same talented people and web-based technology.  These connections allowed me to launch Wiegand Associates.
****Our goal is to provide great, effective marketing communications for our preferred clients — the businesses and organizations dedicated to socially valuable or environmentally sustainable products and services. We want to help them impact our communities and our planet.


A Few Client Comments:

Ann and her team have worked closely with me at The Theatre of Western Springs with graphic design and other creative initiatives for the past two years. Ann is a collaborative creative director who provides excellent service on time, and at a reasonable and very competitive cost. I recommend Wiegand Associates without reservation. Bill Hammack
Ann is a marketing guru. Her team is expert in marketing to brand your business, increase your exposure in all aspects, including social media. Wiegand Associates built my interactive, social media-friendly website that is everything I ever wanted. I highly recommend Wiegand Associates to anyone because they truly will help brand your message, your content and your vision.Victor Manzo
Ann is a brilliant and creative designer. The logo, website and business cards that she designed for me are beautiful and functional, but most importantly they portray the essence and professionalism of my consulting business. And her help with concept and detail, such as a tagline, was invaluable!Amy Goodman

Why Choose Us?

We handle each of our clients' requests with care and precision.

Many of our associates, including Ann Wiegand, have more than 25 years of experience at large and small advertising agencies in Chicago. Our clients have been mega-corporations like S.C. Johnson, RJ Reynolds and Conagra, as well as some locally famous businesses like La Salle Bank, Searle and Motorola... and non-profits big and small like the Lincoln Park Zoo, Theatre of Western Springs and Interfaith Community Partners. Since April of 2010 we have been funneling this wealth of experience through Wiegand Associates with:
  • Situational analysis
  • Strategic thinking
  • Effective writing
  • Creative design
  • Measurable results
We've got a group of wonderful, experienced professionals to call on. We want to apply their skills to make a difference in our tiny corner of the world. Our preferred clients are businesses, institutions and organizations whose values align with our own. They are part of our community, environmentally responsible and socially active. Our vision is to use our knowledge to help them get the word out, grow and build resources that benefit all of us.
We are perfectionists. We don't always agree on what perfection is, but everyone we work with is committed to delivering the best product they can. This means attention to detail in production, fussiness to the point of obsession with the creative product and very happy clients.
We work with a wide range of professionals with different skill sets.  Unlike a brick-and-mortar agency we are not limited by using the people on our payroll first. We can select the professionals who will best help us get the job done.  The freedom of our business model allows us to choose a team well suited to the project at hand.
Since we do a  lot of our work online, we use Skype, Google +, Harvest and BaseCamp to structure our agency. No need to be in the same place to be in constant communication. The economy of working from our personal computers means a reduced carbon footprint, low overhead costs and the ability to deliver big agency quality without the big agency price tag.

Our Strengths

We're serious about our business and yours!
  • Creativity - 95%

  • Customer Service - 95%

  • Online Marketing Savvy - 90%

  • Technical skills - 95%

General Process

We work in specific phases to keep our clients up to date with their project's progress - and to ensure a most thorough job. Strength and flexibility are one and the same.

website analysis

Groundwork for an effective strategy

Our first conversation will be information gathering. To develop effective marketing materials we will discuss your objectives, assess your strengths, your point of view, your business's persona, and then clarify an actionable plan or strategy to help you achieve your immediate and long term goals. We will examine:
  • Your brand
  • Your point of difference
  • Your challenges
  • The competitive environment

Engaging the target marketconcept

Time for creative thinking! First a strategy, a clear idea of what we want to say and to whom. Next tactics, why, how and where does our audience look for products and services like yours? Once we have a blueprint we will brainstorm ways to inform or entertain your target market that make you memorable (brand building) and actionable (driving traffic to purchase, contribute, or respond). We'll review our ideas with you to see which one fits you best. We'll revise based on your input, and begin to shape the final form. The Wiegand Associates advantage is our ability to assign the right people for the task. We have the knowledge and the network to ensure that the people working on your project have experience with businesses like yours.

Time Management

We work to a timeline. There are things we'll need from you — logos, content, product or service details, approvals, whatever! And things you will need from us — art, photography, copy writing, print production, site building. We will estimate the amount of time each step of the process will take, we will develop a timetable with responsibilities outlined at each step. then we use timesaving online tools to keep us on track and in frequent communication.

Specific Deadline

All of our time management, with intermediate deadlines will take us to the materials closing date, the event advertising date or our website launch date. That's THE DEADLINE. When we follow the timeline developed for managing the project, THE DEADLINE an ordinary day with the simple pleasure of accomplishment.

Building our creative product

This is the fun part. Here's where Wiegand Associates really shines. We take a lot of pride in delivering beautiful, hardworking marketing materials that make you look good and make us happy to go to work in the morning. Here's where we find or shoot the perfect image, smith our writing, retouch and assemble, choose just the right typeface and work and rework each of the elements of our marketing message until everyone on the team can stand back and "high 5!"

Putting our work to work for you.test

Before we get too smug about our  product we put it to a couple of tests. This is especially important for our websites. We test browsers, add search terms and analytics and ask the browsers to index the site. For print we prefer to pull print proofs, give our proofreader one last chance to catch our typos and for larger jobs, do press checks. Each job gets a checklist to check and check again.

performance Checking for impact.

Have we made a difference? Did the ad get noticed? Were offers redeemed? Donations up? Is your re-marketing list growing? Can people find you on the web? We thrive on feedback and incremental changes in traffic for your business. There is a limit to what even great marketing can accomplish for a business but we celebrate your successes and truly partner with you to achieve your business goals.

Private: Basic Service Prices

Here's a starting point for comparing our prices to other agencies. We're flexible and will develop an estimate based on your unique needs before we begin any project. Our estimate becomes our budget and unless the deliverables change, it will be your final cost.
*Non-profit organizations may receive a percentage of our cost as a contribution.



FREE!marketing evaluation

  • Meeting of 1 to 2 hours
  • Identify Point of Difference
  • Identify Competition
  • Identify Marketing Objectives
  • Establish Immediate Goal
  • Pinpoint Target Market
  • Discuss Brand/Persona
  • Check Assets
  • Recommend Direction

Web Works 2

$18002 to 4 weeks

  • Assistance With Domain + Hosting Purchase
  • Beautiful Five Page Website
  • Customized to Your Brand
  • Social Media Links
  • Google Places help
  • Basic Search Engine Optimization
  • Basic CMS Instruction

Complex sites

Estimate90 days

  • Competitive Analysis
  • Customized Appearance
  • Marketing Strategy
  • SEO Service
  • Support Contract
  • CMS Training
  • Sales Funnels

Web services

$125.average hourly rate

  • Promotional Microsites
  • Website Content Curation
  • Email Marketing Campaigns
  • Social Media Management
  • Gif/Flash Banner ads
  • PPC Ad Campaigns
  • Data Base Development

Logo Design

$750-1500Making Your Mark

  • Brainstorm Multiple Ideas
  • Present at Least 3 Best
  • Revisions to 1 Version
  • Execute Final Art
  • Flexible File Format
  • Color and Black and White

Identity Package

$1900-3500Brand Building Foundation

  • Brand Assessment
  • Develop Persona/Brand Identity
  • Logo Development
  • Brand Guidelines
  • Business cards and letterhead
  • Materials Templates
  • Procure Domain Name

Rebranding Campaign

EstimateFlexible cost and timetable

  • Survey of Existing Brand
  • Competitor Research
  • Strategic Analysis
  • Marketing Direction
  • Identity Package
  • Tactical Recommendations

Get in Touch

If you are interested learning more or have any questions:

© Wiegand Associates